The Search

Posted by kenshin03 on Nov 28, 2005 in books | 0 comments

(draft)

Search Engines is something all of us are accustomed to taking for granted. Afterall, aren’t they just spiders that dig up hyperlinks and throw lots of ads at you along with the often inaccurate search results?

“The Search” describes Search Engine technology in detail without getting into too much technical jargons. It also explains the business model of search engine companies – this kind of behind-the-scenes stuff is revealing. When we fire up our search engines and randomly click through the results, who’d have thought that so many complex transactions are occuring in the background?

Add further notes on:

- Sergey and Grin

- Google’s IPO

- IBM’s WebFountain gives a hint of Search’s future.

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